Standardizing Your Company - Part 4: Buy-In Across the Board

Posted by Eric Chappell on July 11th, 2008

 

In last week's post we looked at the importance of having the buy-in and support of upper management.  As you might guess, the PR campaign must continue to middle management and the end users.  We also discussed the importance of pointing out the advantages of standards that hit home with the listener.  The same holds true for these folks as well.  So how should they be addresses?

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